Our raw material
Environmental responsibility and circular economy lie at the heart of producing this unique textile ingredient, Kuura®, which is moving the world towards a more sustainable future. Our textile fibre offers an alternative to various end uses in the world of textiles, without compromising environmental sustainability or product quality.
Raw material commitments
Fully Certified
Pine and spruce from certified Finnish forests.
Family Owned
Nearly two-thirds of forests in Finland are family-owned.
Renewable
The total volume of trees in Finland increases every year.
Heavily Forested
Forests cover 75 percent of Finland, making it Europe’s most heavily forested country.
Biodiversity
Balanced co-existence for animals, plants, human recreation and industrial use.
Product properties
Environmental responsibility and circular economy lie at the heart of producing this unique textile ingredient, Kuura®, which is moving the world towards a more sustainable future. Our textile fibre offers an alternative to various end uses in the world of textiles, without compromising environmental sustainability or product quality.
Kuura product attributes
Traceable
Origin of our raw material is always known.
Circular
Recyclable fibre and a closed-loop production.
Biodegradable
Fibre comprises of natural, biodegradable carbohydrates.
Locally-produced
Wood and pulp production within approx. a 200 km radius.
Sustainable *)
Competitive in both ecological and social sustainability.
*) See more information:
Metsä Spring Portfolio: Textile fibre from paper-grade pulp
Metsä Spring News: Very good sustainability results for Metsä Group Kuura textile fibre
Process
From forest to factory
A certified, renewable raw material and a first-of-its-kind production process. Learn more about the concept behind the Kuura® fibre.